VIP Industries
About The Project
Our lens became the storyteller for VIP Industries, housing the vibrant subsidiary brands—Skybags and Carlton.
The Concept
For Skybags, we orchestrated two compelling campaigns — #FindYourTribe for Friendship Day and a showcase of their trendy backpack collection.
For Carlton, we captured the elegance and functionality embedded in each business bag, in line with the ethos of working professionals.
The Result
The campaigns struck a chord with the audience, fostering a sense of belonging and celebration. It wasn't just about bags; it was about connections.